New Year’s Resolutions for Google, Yahoo!, and Microsoft

January 4th, 2008

Posted by randfish

It’s common for people to enter a new year with a resolution, but this year, I thought I’d try something entirely new (and probably overflowing with hubris) and assign New Year’s resolutions to the big players in the search market. Thus, without further ado…

Google should resolve to:

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New Year’s Resolutions for Google, Yahoo! and Microsoft

January 2nd, 2008

Posted by randfish

It’s common for people to enter a new year with a resolution, but this year, I thought I’d try something entirely new (and probably overflowing with hubris) and assign New Year’s resolutions to the big players in the search market. Thus, without further ado…

Google should resolve to:

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A Solution to the Paid Links Debate - Sponsored Editorials

December 5th, 2007

Posted by randfish

Today at Pubcon, I’m speaking on the Link Buying Panel, but here on the blog, you’re getting a sneak peak at one of my topics for the presentation.

It’s my feeling that we (search engines and search marketers) have hit some intransigence on the paid links debate. The marketplace has to exist - and search engine have to fight against what they perceive to be manipulative, non-editorial votes. But, what if there was a solution that could make both sides happy? A place where money changed hands between parties, but editorial decisions still came into play?

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