The Value of Consumer Generated Media & Editorializing Commercial Offers

November 13th, 2007

Looking for Christmas oriented keyword research? You would be hard press to find a better list of hot toys this year than to look at Amazon.com’s holiday toy list. Google also offers their Google Trends product, which will likely confirm the validity of Amazon’s list as the holiday season draws near. Both of these lists work to reinforce the market leading position of the associated companies, and editorialize their content based on user feedback.

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