As Google clearly states (with their actions), bartering for links is fine as long as money is not part of the exchange (or if there is editorial discrimination and relevancy when it is). What is the guiding principal for bartering links? Massa said:
When do other people WANT to accept your link request, publish your article, run your press release or accept your submission?
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Posted by great scott!
Hey Gang! This week Rand talks to NetConcepts’ CEO, Stephan Spencer, about cloaking and redirection via black hat, gray hat, and white hat methods. This is pretty high-level stuff but incredibly interesting, even if it is of questionable Glegality (that’s Google Legality, heyooo!). Is it effective? It sure as hell can be. Will it get you into trouble? Well, only if you get caught I suppose, which is why Google is rumored to have the “Boser Tool” that they use to try and keep an eye out for this stuff.
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