I Just Spammed You (or, Why Media Transparency is a Bogus Marketing Strategy)
March 21st, 2008The First Rule of Marketing
Some people hype transparency as the only effective solution for long-term sustainable marketing success. After they are already successful they can hype such false ideals and get praised for them, which only adds to their misguided notion of marketing. The truth is everyone wants to be influenced, but nobody wants to feel like they were influenced.
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