How to Use Search Engines & Web Data to Conduct Competitive Brand Analysis

December 3rd, 2007

Posted by randfish

This week, the SEOmoz crew and I are heading to Pubcon in Las Vegas for one of the search industry’s more advanced conferences. However, before departing, I felt an irresistable urge to do some coverage of a tough competition from the world of search marketing and use it to illustrate how search-savvy analysts can use the engines to get insight about multiple brands in an industry.

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