SEO News Blog

Conferences are especially interesting especially in a tough economy. Truth be told, I had low expectations for SES NY when all I was reading was companies scaling back and downsizing.

But the first tweets about SES painted a brighter picture. And with close to 5,000 marketers registered for the conference it was shaping up to be an excellent conference. As I walked through the exhibit hall vendors had a very good show and were very pleased with the large numbers of crowds that showed up. Of all the different SES shows I have attended over the last few years, this particular SES NY had to top the list in both the quality of the lectures, the speaker list and even the small details such as quality of the food J.

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Brian Clark notes the rise of the word authenticity in the field of marketing. Clay Shirky wrote that transparency is the new marketing. For individuals these are true, because if some people grow to like you some will grow to hate you, and it can wear you down to try to fight off a bad reputation in a sound byte culture. Just ask Jim Cramer about Bear Stearns

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I saw a link-bait article at the top of TechMeme this past weekend entitled “”Why Advertising Is Failing On The Internet”.

The article outlines how internet advertising will fail because it (apparently) holds people captive and forces them to watch ads (huh?). I’m paraphrasing, but that’s the jist of the conclusion reached by the author, Eric Clemons, of the University of Pennsylvania.

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I have been saving these links up since January 21st. Time to share about 50 of them.

Niche SEO GuidesShane Pike shared advice on how to sell a website for $1 million.Cell Phones.org offers a guide to mobile search optimization.Rick Schwartz has a killer post about questions to ask when buying domain names.Tons and tons and tons of great posts highlighted by Matt McGee on Semmys.org…make sure to use their site search when searching for a topic new to you.Joost has a wonderful guide to Magento SEO.Garrett French created a new link building guide.Nick Wilson offers his Virtual Worlds for Business free.The Rising Commoditization of Everything But Experience

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Best Of The Web (my personal favorite Internet directory now that DMOZ is essentially DOA) is offering a deal on their already solid pricing for submissions.

BOTW charges $99 per year or $249 for a permanent listing in their directory. A much better value than the $295/yr from Yahoo! in my opinion (but that’s just my opinion).
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Posted by randfish

We’re just not getting any visitors from the search engines…

I probably hear that line 30X or more each week - over email, in phone calls, in conversation, on forums, etc. and to tell the truth, it would be really handy to have a resource I could point folks for some self-diagnosis. If only there were some type of medium that I could publish on… one that would be accessible on some sort of computerized system… maybe a net of interconnected pages… one the whole world could access… like a… world… wide… oh, hang on a tick.

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Introducing Answer Sniper

I just came across AnswerSniper, a $147 software product created to help you find open questions to answer on Yahoo! Answers by keeping you up to date with the latest open questions for keywords you select. Can you imagine paying for software for the privilege of finding questions that need answered, and then trying to be the first person to answer each of them?

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Posted by rebecca

Stories, news, and other notable items from the past week:

Two star links:

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Posted by randfish

I’ve talked in the past about the various possibilities of the future of search engines and the biggest threats to Google’s dominance, and today I’ve been able to follow up on some of that prodding into that “vertical search fracturing” possibility.

iMedix is one of the more exciting vertical search engines on the market. Not only are they a recipient of the Best New Startup Award from the Crunchies, they’re also very highly regarded in the marketplace by a lot of smart players. Not everyone’s a fan, but they’re in an area of high opportunity and have executed remarkably well from both a development and marketing perspective.
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