Archive for the ‘Web Design & Usability’ Category

Small Business SEO: Starting with the Right Success Metrics

Friday, May 8th, 2009

Posted by rishil

It’s been a while since I put together a Small Business SEO post. I thought it’s high time I tackled another key issue facing small businesses – deciding whether their SEO activity is progressing or not.  SEO, and indeed SEM, is a unique marketing channel. It is quantifiable, responsive and flexible to an extent which I would argue other channels aren’t. However, that is my personal opinion. And the way in which I rate SEM successes is different, not unique certainly, but definitely different.

(more…)

Popularity: unranked [?]

Roundup Thursday for the Week of 5/3/09

Friday, May 8th, 2009

Posted by rebecca

Stories, news, and other notable items from the past week:

Roundup Thursday for the Week of 5/3/09

Compete has rolled out a bunch of changes, adding user generated tags, a new interface, dynamic graphs, and more. Pete Meyers has hired a new intern, Yoozer, and he’s here to answer your toughest questions about usability. Are you a small business and scratching your head about this newfangled Twitter thing? Check out this Twitter guide for small businesses and hop on the 140 character bandwagon. Man, Twitter is all over the place lately. Is it bad for journalism? Marc Gunther seems to think so… Last Twitter link (for now): Brent Payne is all…well, atwitter (sorry) over the fact that Alyssa Milano responded to his tweets. [insert lame Who’s the Boss joke here]  Tony Adam counters Darren Slatten’s theme winning post about reputation management with a post saying online reputation management does matter. I smell a feud! 10e20 offers up some basic tips for online and offline social networking. PROTIP: Befriend Chris Winfield. He and his hair are among the most powerful social media marketers in the biz.
(more…)

Popularity: unranked [?]

SEOmoz Best of April 2009

Wednesday, May 6th, 2009

Posted by rebecca

At the beginning of every month I’ll be highlighting the best content from the previous month. I’ll still be doing the weekly roundups (I owe you guys a big one tomorrow), but here’s a monthly recap of the best blogs, YOUmoz entries, tools and more.

Best Blog Posts in April 2009
(more…)

Popularity: unranked [?]

Respect For DMOZ

Wednesday, May 6th, 2009

Ah, DMOZ.

Whilst I was scanning through Barry’s blog at SEL, I came across this post he mentioned entitled R-E-S-P-E-C-T for DMOZ.

A DMOZ editor complains “Everybody loves Google, everybody loves Wikipedia - so why doesn’t everybody love DMOZ?”

My blog post would be rather long if I listed all the reasons why I think people don’t love DMOZ, so I’ll stick to fisking the contents of the editors post.

(more…)

Popularity: unranked [?]

Thesis is a Wordpress Framework Not a Design and Why That Matters for SEO

Wednesday, May 6th, 2009

When I mention Thesis a lot of people don’t really get the value of it, to them Thesis is just a design. However they don’t understand Thesis and miss the real value of  Thesis as a framework.
First off we need to understand what a good HTML markup and framework can do. With a good framework […]

(more…)

Popularity: unranked [?]

Geolocation & international seo frequently asked questions

Monday, May 4th, 2009

Posted by Tom_C

While answering Q&A the other day it occurred to me that a lot of questions we see are basically the same question asked over and over again in different formats. In answering these questions we often end up re-using the same responses time and time again so I thought it would be a good idea to create a bit of an FAQ based off some of the most informative questions and answers which we’ve answered over the past couple of years.
(more…)

Popularity: unranked [?]

I Wish I Knew Then What I Know Now

Sunday, May 3rd, 2009

What were the things you know now that you wished someone had told you when you started out?

Personally, I wonder whether I would have actually listened had someone told me. Some things I just had to learn by making dumb mistakes.

(more…)

Popularity: unranked [?]

Catalysts for Earning Natural Links & Link Conversion Rates

Thursday, April 30th, 2009

Posted by randfish

“Reference worthy content” is a phrase you’ll hear a lot in the SEO realm. The intent behind the statement is simple - build content that people will be likely to cite when they create works on the web. Parsing the motivations that inspire those citations, however, is anything but obvious. Tonight, I thought I’d try to list features that make content “reference worthy” and help to shed some insight on the psychological catalysts that build natural links.

(more…)

Popularity: unranked [?]

Belated Thursday Roundup for the Week of 4/12/09

Saturday, April 25th, 2009

Posted by rebecca

Stories, news, and other notable items from the past week:

Belated Thursday Roundup for the Week of 4/12/09 (more…)

Popularity: unranked [?]

10 Tips for Getting (or Keeping) Your Next Search Marketing Job

Saturday, April 25th, 2009

Posted by randfish

As the economic climate worldwide has shown uncharacteristic elements of strife and turmoil, I’ve been getting more and more questions asked about finding and keeping a job in the Internet marketing space. As a CEO, and someone who employs quite a few folks, I think I can give some fairly detailed, albeit personal, advice on this topic.

(more…)

Popularity: unranked [?]