SEO News Blog

Posted by rishil

This post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

It’s been a while since I put together a Small Business SEO post. I thought it’s high time I tackled another key issue facing small businesses – deciding whether their SEO activity is progressing or not. �SEO, and indeed SEM, is a unique marketing channel. It is quantifiable, responsive and flexible to an extent which I would argue other channels aren’t. However, that is my personal opinion. And the way in which I rate SEM successes is different, not unique certainly, but definitely different.

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The economy is in a rut because of Big Risk - beyond just the subprime housing market.
First, it was Big Finance - AIG and company. Second it was Big Media - the NYTimes and friends. Third, it was Big Auto - GM and gang. It’s quite plausible that the next victims will be Big Advertising […]

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I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here.

Text Link Ads - New customers can get $100 in free text links.
CrazyEgg.com - Supplement your analytics with action information from click tracking heat maps.
EDU Text Links - EDU Links in content on hosted […]

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Ed Berrera contends that as Facebook advertising gets more niche, it will become less profitable to Facebook… methinks he be wrong. (And methinks further that writing like a pirate be good. Arrrh.)
Ed’s article confuses short term inefficiencies and arbitrage - eg, Facebook selling ads at higher rates to lazy advertisers - with long term profitability. […]

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I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here.

Text Link Ads - New customers can get $100 in free text links.
CrazyEgg.com - Supplement your analytics with action information from click tracking heat maps.
EDU Text Links - EDU Links in content on hosted […]

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Posted by rebecca

At the beginning of every month I’ll be highlighting the best content from the previous month. I’ll still be doing the weekly roundups (I owe you guys a big one tomorrow), but here’s a monthly recap of the best blogs, YOUmoz entries, tools and more.

Best Blog Posts in April 2009
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Ah, DMOZ.

Whilst I was scanning through Barry’s blog at SEL, I came across this post he mentioned entitled R-E-S-P-E-C-T for DMOZ.

A DMOZ editor complains “Everybody loves Google, everybody loves Wikipedia - so why doesn’t everybody love DMOZ?”

My blog post would be rather long if I listed all the reasons why I think people don’t love DMOZ, so I’ll stick to fisking the contents of the editors post.

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Rule Number one of operating a web 2.0 user generated content website, if you don’t have someone involved in your development process who thinks about how to abuse the system, and put steps in place to prevent it, someone else will publish a handy step by step guide on how to abuse your system …In […]

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A few weeks  ago @etnainteractive asked me a question on twitter about HCards and Microformats, and do they matter for SEO. I’m going to explain what they are for those of you who don’t know what thay is. I’m also going to be taking a bigger look at address data and SEO implications.Ok HCards are […]

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Ralph Tegtmeier (aka fantomaster) has been known for many years as having one of the most insightful minds and original voices in the search game. Years ago I wanted to interview him, and only recently did we get to do that.

What did you do before you got into search?

In contrast to the maverick background and achievements my old friend Mike Grehan revealed in his recent interview with SEOBook, my life before search was positively boring. I was born in Egypt and grew up in the Middle East and Asia, where my father served terms in the German diplomatic service. Later, I mastered in Comparative Literature, English Literature and Portuguese philology at Bonn University in Germany. Even before that, I had founded and run (together with two fellow students) an occult bookshop there and went into freelance translation and writing after that.

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