Posted by rebecca
In an earlier post I had mentioned that I started reading Web Design for ROI by Lance Loveday and Sandra Niehaus (check out their website for more information on the book). Today I thought I’d share some tidbits from chapter 3, Managing for ROI.
Chapter 3, Manging for ROI, provides a list of considerations and suggestions on how to manage your website for optimal ROI.
Continue Reading »
Popularity: unranked [?]
Posted by Fluxx
Starting last night into this morning, we’ve been getting reports of people who have recently updated their version of Firefox to the new 2.0.0.13 release and now get a blank screen when they come to SEOmoz. We’re still working on what the exact issue is with our site and why upgrading Firefox breaks it, but we do know that if you delete the SEOmoz “login” cookie you have in Firefox and then try to load the site again, it works.
Continue Reading »
Popularity: unranked [?]
Great interview of Ken McGaffin about keywords and market research. Free open source link analysis tool from Patrick at Blogstorm, which shows how many links point at each page of your site. Using it does require setting up a MySQL database, but it is quite easy to set up and use. Brian Clark wrote another Continue Reading »
Popularity: unranked [?]
Tags: LinksPosted by Nick Gerner
We’ve been working pretty hard on pulling together the numbers from 3000+ responses to the SEO Industry Survey, graphing the results, and writing up some thoughts in an article on the SEO Industry Survey. We also picked a winner for the iPhone and will be contacting this person privately to notify him or her. Being the new guy at SEOmoz, the gang thought it would be a good idea for me to pull myself out of the networking closet and introduce myself while I introduce the results of the survey.
Continue Reading »
Popularity: unranked [?]
Tags: Industry, Survey, Results, ReleasedPosted by Sarah Bird, Esquire
May It Please the Mozzers,
Legal Monday is here again. This week’s post is part practical guide and part cybernag. Remember the post I wrote encouraging you to register your copyright back in December 2007? I bet you haven’t done it yet. Am I right? I thought so.
Continue Reading »
Popularity: unranked [?]
Tags: Copyright, Sample, Forms, Strategies, Registering, Online, ContentIdiocracy is a disturbing movie about marketing leading to a dumbing down of society. In many ways, marketing seems to be heading down that path.
Using Twitter today made me further appreciate something Nick Carr mentioned, that as we use computers more we begin to think and act like computers. Short bursts. Logical but detached. Devoid of context. Always engaged in something, never fully engaged. Doing whatever is in front of us, etc.
Popularity: unranked [?]
Tags: Idiocracy, ActionPosted by randfish
I’ve talked in the past about the various possibilities of the future of search engines and the biggest threats to Google’s dominance, and today I’ve been able to follow up on some of that prodding into that “vertical search fracturing” possibility.
iMedix is one of the more exciting vertical search engines on the market. Not only are they a recipient of the Best New Startup Award from the Crunchies, they’re also very highly regarded in the marketplace by a lot of smart players. Not everyone’s a fan, but they’re in an area of high opportunity and have executed remarkably well from both a development and marketing perspective.
Continue Reading »
Popularity: unranked [?]
Tags: Deeper, Vertical, Search, Interview, Amirav, Leitersdorf, iMedixPosted by Eric Enge
One great way to get lots of links is to launch a massive media campaign. This works particularly well if you are a large brand. What if you aren’t? Well then, you are at a disadvantage. Massive media campaigns are great ways to get lots of links, and major brands launch these things without even blinking an eye.
Popularity: unranked [?]
Tags: Pursue, Links, LittlePosted by rebecca
Jeff, our CTO and lead developer-with-a-beard, had recently expressed to me his desire to speak at conferences and events. Fantastic! …except for one problem. There are no developer-centric tracks at any SEO conferences. SES? Zip. SMX? Zilch. Pubcon has had a smattering of developer-related sessions that were, according to Jeff, weak sauce. SXSW is the only conference to offer developer sessions, but that series is more tech than SEO-oriented.
Continue Reading »
Popularity: unranked [?]
Tags: Where