SEO News Blog

Posted by rebecca

Stories, news, and other notable items from the past week:

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Posted by great scott!

Yes, there can be too much of a good thing, and that includes SEO. There are a lot of mistakes you can make when trying to optimize your site for your target terms, and keyword stuffing is just the beginning. In this video we’ll look at common traps people fall into that can make your site unpleasant for users and unpalatable for search engines.
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Posted by randfish

As the economic climate worldwide has shown uncharacteristic elements of strife and turmoil, I’ve been getting more and more questions asked about finding and keeping a job in the Internet marketing space. As a CEO, and someone who employs quite a few folks, I think I can give some fairly detailed, albeit personal, advice on this topic.

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Posted by rebecca

A couple months ago my boyfriend (Manstery Guest) wrote an article called called 10 Fictional Diners We Want to Eat At and posted it on the food site he manages for the Village Voice. The article didn’t quite make it on some of the major social news sites, but it does receive a small amount of traffic via StumbleUpon (it has a one star rating and a couple of reviews). Yesterday someone alerted him to another site that had posted the exact same article in its entirety. This site was receiving a ton of traffic from Reddit and StumbleUpon for an article that was stolen from another site. There wasn’t even a mention of credit to the original source or a link back to Daily Fork. It was a rip off, pure and simple.
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Posted by great scott!

Last week we discussed how you can actually hurt yourself by over-using or abusing common SEO tactics on your sites. This week we’ll talk about how going overboard with your linking strategy can cause problems too. We’re not looking at spam here, we’re looking at things like unnatural link profiles or anchor text distribution. Watch the video and make sure you’re not accidentally hurting yourself by going too far with your off-site SEO efforts.
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Posted by Danny Dover

Today I am excited to announce our newest labs project. The Link Acquisition Assistant (or LAA! for short) takes information about your company, brand and competition and returns 121 link acquisition queries. The current version is in beta (thus the labs location) and is the first step toward the creation of a new link acquisition tool that I am really looking forward to use. In the meantime, I look forward to hearing your suggestions for this version of the tool.
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Posted by James Svoboda

This post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

This post was written by James Svoboda of Realicity Search Marketing in Eden Prairie, Minnesota.

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“When you got nothing, you got nothing to lose
You’re invisible now, you got no secrets to conceal.” - Bob Dylan

When your website’s got no rankings, you got no traffic to lose
You’re website is invisible now, you got no links to conceal.

Do not let another organization’s self-serving (and hypocritical) guidelines control your every move…especially if you are so new and unestablished that your biggest risk is never gaining traction.

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Have you noticed a lot of content is turning into paid content lately?

In many cases, it’s because the advertising revenue model isn’t working so well.

Bob Massa posted in the SEOBook forums recently:

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I have been interviewed and/or profiled and/or done some guest columns around the web that I have not yet mentioned here. Here is a short list of some such media worth checking out…

Guest Columns

Some recent columns I wrote for Search Engine Land: 5 Ways To Rise Above The Noise and Are You Sitting On A Good Idea? and Recovering from the Blue Screen of Death as an SEO.

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