Whiteboard Friday - Using Trust Rank to Guide Your Link Building

Posted by Google on Mar 29 2008 | Link Building

Posted by great scott!

This week Rand discusses Trust as a ranking factor: how it originated, what it may look like, and how you can use it when planning your link building campaigns. The closer you can get to major authority sites, the more trust your links are likely to have, and as we all know, trusted links are the most powerful links.
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Latest Firefox Update Causes Problems With SEOmoz

Posted by Google on Mar 29 2008 | SEO Tools, Web 2.0

Posted by Fluxx

Starting last night into this morning, we’ve been getting reports of people who have recently updated their version of Firefox to the new 2.0.0.13 release and now get a blank screen when they come to SEOmoz.  We’re still working on what the exact issue is with our site and why upgrading Firefox breaks it,  but we do know that if you delete the SEOmoz “login” cookie you have in Firefox and then try to load the site again, it works.
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I Hate the Advertising Bait-and-Switch, But There’s a Lesson Here

Posted by Google on Mar 29 2008 | Blogging, Content Creation, Google, Web Design & Usability

Posted by randfish

I was browsing on Technorati today (mostly because Google Blog Search has gone down the toilet in the past 3 weeks) and came across one of the first banner ads to have caught my attention in years:

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Why Does Your Search Traffic Suck? The 7 Most Likely Reasons

Posted by Google on Mar 29 2008 | Analytics, Blogging, Content Creation, Google, Keyword Research, Link Building, Online Marketing, SEO Tools, Social Media, Spamming & Black Hat, Marketing, Web Design & Usability, Yahoo!, Webdev

Posted by randfish

We’re just not getting any visitors from the search engines…

I probably hear that line 30X or more each week - over email, in phone calls, in conversation, on forums, etc. and to tell the truth, it would be really handy to have a resource I could point folks for some self-diagnosis. If only there were some type of medium that I could publish on… one that would be accessible on some sort of computerized system… maybe a net of interconnected pages… one the whole world could access… like a… world… wide… oh, hang on a tick.

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Viral Marketing is Stupid

Posted by Google on Mar 29 2008 | SEO news, Advertising, Blogging, Content Creation, Events & Conferences, Online Marketing, SEO Tools, Social Media, Marketing

Posted by Danny Dover

Yesterday, I was arguing with my friend about the existence of one sight or sound that is universally funny. He argued that since different cultures find humor in different things, there couldn’t possibly be one example of something that is funny to everyone. Unconvinced, I started searching for the holy grail of funny. Immediately, I went on YouTube and starting browsing my favorite videos. Eventually, I came to the monkey video below.  No matter how many times I watch the video, I still find it funny. There is something instinctively funny about seeing how dumb a monkey is compared tothebrillianceofhumans.
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Need an SEO Consultant? Hire Jonah Stein

Posted by Google on Mar 29 2008 | SEO Tools

Finding a good SEO consultant who has enough time to take on more work is a tough job. The large SEO companies rarely have a competent employee working on your account, and the best smaller SEO firms end up spending most of their time building their own website and/or are limited in the number of clients they can take on.

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The Changing Face of Link Buying

Posted by Google on Mar 29 2008 | Google, Link Building

As Google clearly states (with their actions), bartering for links is fine as long as money is not part of the exchange (or if there is editorial discrimination and relevancy when it is). What is the guiding principal for bartering links? Massa said:

When do other people WANT to accept your link request, publish your article, run your press release or accept your submission?

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How Much is 1 Website Visitors Worth to You?

Posted by Google on Mar 28 2008 | Events & Conferences, Link Building, Online Marketing, Marketing

Part of the reason so many people beg, borrow, and steal for search engine traffic is because so many people have the same thin business models offering the same stuff. Rather than thinking of ways to differentiate or look within for ways to increase value, we figure just getting a couple more links will be all we need to do well. And it may be in the short term, but that is not enough to stay competitive.

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How Competitive Will the Web be in 3 Years? 5 Years?

Posted by Google on Mar 28 2008 | Blogging, Content Creation, Google, Keyword Research, Link Building, Online Marketing, SEO Tools, Marketing, Yahoo!

Introducing Answer Sniper

I just came across AnswerSniper, a $147 software product created to help you find open questions to answer on Yahoo! Answers by keeping you up to date with the latest open questions for keywords you select. Can you imagine paying for software for the privilege of finding questions that need answered, and then trying to be the first person to answer each of them?

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SEO Porn Links

Posted by Google on Mar 28 2008 | Analytics, Blogging, Keyword Research, Link Building, Online Marketing, SEO Tools, Web 2.0, Marketing

Great interview of Ken McGaffin about keywords and market research. Free open source link analysis tool from Patrick at Blogstorm, which shows how many links point at each page of your site. Using it does require setting up a MySQL database, but it is quite easy to set up and use. Brian Clark wrote another Continue Reading »

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